NEN-ISO 20671-1:2021
Current
Current
The latest, up-to-date edition.
Brand evaluation - Part 1: Principles and fundamentals
Available format(s)
Hardcopy
Language(s)
English
Published date
01-12-2021
Publisher
NEN-ISO 20671-1 specifies the fundamentals and principles for brand evaluation, including an integrated framework for brand evaluation containing necessary brand input elements, output dimensions and sample indicators.
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